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H&M Move

For the launch of their new brand H&M Move, H&M commissioned an interactive installation in their Stockholm store.

The installation is a showcase of the H&M Move brand manifesto and calls on people to be active through various on-screen cues inviting them to dance, bend, jump and breath.

Kinect position and skeleton information is sent from TouchDesigner to Unreal Engine in order to feed a real time smoke simulation that interacts with the user while also
leveraging the power of Unreal Engine to deliver high quality real time graphics to a wall of 12 displays.

Production & creative direction:
Art Studio F. Forrest

Unreal Engine & TouchDesigner:
petit sapin

TouchDesigner:
Jaime Reyes

Hardware:
PXLFLD

Build:
Space Production




17–10–2022